Exclusive Artist Review: Berry_ – “Synthesis” Album

Hailing from the landscapes of upstate New York, Indie and Electronically infused Artist/Producer Berry_ has been self-producing and composing her own signature breed of innovative and catchy Electronic music since 2014 and quickly began hitting the ground running since her inception into the market. After a slew of singles and self releases, Berry_ has brought her sound to full fruition with her debut album Synthesis, an 8-track juggernaut that is all self-produced as well as written.

This versatile record delivers several angles and auras within the Electronic world. Berry’s signature style is an intelligently crafty one that brilliantly balances elements of originality and familiarity, serving up flavors of old school Electronica influences you might hear from the 90s but also diligently implements a modern sensibility with several Indie and EDM angles. Her ability to compose a song is immediately apparent and her melody choices with the vocal leads are not only catchy, but very effective in their execution as well. Starting off this record is the chaotically instrumental “Boot Sequence”, a track that builds your anticipation with the many tempo changes, takeoffs and landings as the measures play out. Utilizing a lot of the Nintendo-era style synth leads that just about anyone will recognize, this album opener appropriately sets the tone for what’s to come with the rest of the record and sets the bar high for the subsequent tracks that are about to take place throughout the album’s duration.

Another standout track on this record is the subtle and hypnotic “We’ve Changed”, an emotionally-charged song with a very effective storytelling method that gives the listener a truly visceral experience upon first listen. The Indie components are very apparent in this song especially, giving a sense of subtlety within the lyrics, melodies and chord progressions. This track is a brilliant window into the soul of Berry’s versatility both as an artist and songwriter. One more noteworthy track on this album is the more upbeat “System Overload”, a song with notable old school Hip Hop flavors combined with Berry’s Indie-style vocals to bring forth a tasty concoction that is both unique and multifaceted. There’s a jazzy trumpet-style solo mid-song that leads back into the verses that really helps thrust this song into truly versatile territories. That’s one noticeable thing on this record; Berry’s ability to implement small-yet-effective flavors whether it’s through instrumentation or melody choices among the vocal approach. This track in particular shines a spotlight on Berry’s production value as well song structures. It really brings her signature sound full circle and will easily captivate any listener upon first listen.

Overall, Synthesis is a uniquely effective exercise in balance, composure and coordination within the spectrum of self songwriting and producing. It’s a next-level record that not only breaks new barriers, but sets new ones as well. Just about any fan of the Indie Electronic and EDM world will adore this record’s charm and versatility. It has that staying power of staying with you even long after it’s over, and will especially entice any listener to do a deeper dive into Berry’s discography, whether past, present or future. Synthesis is available now on Spotify and several other digital music streaming platforms. We can’t recommend this one highly enough.


•Listen on Spotify: https://open.spotify.com/album/66jLsVrAakXgKy3Zb6CxmM?si=w_gGk0N9QqeuzAD13apTRA

©️ Artist Reach, LLC | ASCAP | All Rights Reserved

Exclusive Artist Review: Jordan Hasto – “Blood Red Moon” & “Where Is Home” Singles

For the last ten years, Austin-based Alt-Rock recording artist Jordan Hasto has emerged onto the market with his uniquely versatile and catchy signature sound; drawing influences from a vast array of industry heavyweights like John Mayer, Jimmy Page, and Marvin Gaye respectively. Since hitting the ground running, Hasto has diligently put out an array of eclectic releases that showcase his multifaceted songwriting, authentic performance value and several crucial angles of his musicianship factors that really shine a light on his ability to write wholesome songs with deeper meanings behind them. And Hasto’s two newest anchor singles are perfect examples of this formula.

The first single is “Blood Red Moon”, an upbeat track with a funky guitar progression, smooth rhythm section and soulful vocals with thought provoking lyrics that immediately draw you in from the very first verse. Jordan Hasto’s ability to create an anthemic and atmospheric aura on this track is very apparent, utilizing multiple instrumental layers in the arena-like chorus including keyboard swells, melodic harmony placements and chorus-driven backup vocals that truly give this song an ambient atmosphere. It’s a track that you will easily find yourself identifying with lyrically while also fully embracing the soul soothing nature of the song’s instrumental structures. If this is your first discovery of Hasto’s discography, then you’ll become an instant fan from this song alone. It delivers a first impression that will easily stick with you.

The second new single is the more crunchy guitar-driven “Where Is Home”, definitely the highlight of both tracks and completely compliments the other. This atmospheric number really encompasses Hasto’s mid-to-high range vocal melodies and makes great use of the same ambient formula as the other track, but this time implements more crafty chord progressions that allow Hasto’s vocal structures to perform more at the forefront while adding a more innovative Pop sensibility with its production value that definitely makes it more of a standout of its calibre. It’s an Alt-Rock song that diligently balances both originality and familiarity in a way that garners the listener with tastes of something completely fresh yet still identifiable with its doses of nostalgia that take place in several parts of the song.

Overall, Jordan Hasto’s newest duo of singles have immense staying power – the power to stay with you even long after its over. They will also definitely entice new listeners to do a deep dive into his discography as well as keep a close eye (and ear) on future releases. We can’t recommend these songs highly enough. They are currently available on Spotify, Apple Music, iTunes and several other digital music streaming platforms.


•Listen on Spotify: https://open.spotify.com/artist/4QzF44KaTMjSGOINZWbxWs?si=0vzEoWbqRdaoR1dUrNf_FA

•Website: https://www.jordanhastomusic.com

©️ Artist Reach, LLC | ASCAP | All Rights Reserved

Exclusive Artist Review: Craymo – “One Love, One World (We Are One)” 20th Anniversary Freedom Mix

Award Winning Orlando-based Indie/Pop LGBTQ Recording Artist Craymo has graced our platform several times and has been a close friend of the Artist Reach camp since we came onto the market. Known for his very versatile and innovative signature sound, Craymo’s tendency to write catchy and anthemic songs is not only apparent, but inspirational as well – and he brings that concept to the forefront full circle with his 20th anniversary release for his hit “One Love, One World (We Are One)”.

Accompanied by a conceptual official music video, this uplifting reggaeton number has Craymo’s signature futuristic style with distinctively versatile and inventive melodies paralleled with the multifaceted and multilayered production value he is well known for. This song without reservation diligently lives up to its title and concept both musically and lyrically, serving up an atmosphere of powerfully wholesome lyrics that touch on many key social and societal issues ranging from equality, unity, conservation and human rights. It’s a song that will easily entice you with its catchiness and at the same time deliver a powerful message just about anyone can identify with. As always, Craymo’s mid-to-high range vocals are brilliantly executed with several implemented angles showcasing his knack for effective harmonies, structures and cohesive measures; giving his audience a taste of something fresh yet still identifiable among the Pop and EDM sensibility.

This song is also proof that even though it’s an oldie, it’s still very much a goodie. This reinvented and reimagined version of a classic song among Craymo’s discography is a more than coherent exercise of shining a light on how an artist evolves over time, and it’s truly an interesting listening experience when you take a listen to the original version of this song then jump into the new version. Craymo’s ability to innovate his sound is more than apparent with this version and every one of his releases have successfully raised the bar from its predecessor just about every time.

“One Love, One World” has also garnered several awards and has been a huge impact on its own merit with its positive humanitarian message, which is expressed through Craymo himself as one of his primary goals with this song specifically. The track won the “Best Pop Dance Song”” and Best Pop Dance Mix” categories in the Fall 2021 Clouzine International Music Awards. The music video also recently won the “Award of Excellence” in the 2022 One-Reeler Short Film Competition and is currently a Finalist for “Best Pop Music Video” in the 2022 Indie Music Channel Awards in Los Angeles. The original music video won “Best Video” in the Worldwide Music Contest. The original song also won the “Best Song” category in the Hollywood Spiritual Film Festival. “One Love, One World” upon its release successfully became a top 10 download for ten consecutive years on the United Nations Project UNESCO website New Songs forPeace.org and was used as a learning aid to teach English to impoverished children in Pang Liu village in China. School teachers from all over the world started downloading the song, teaching to their students who then performed the song at their schools across the USA, Australia, China, Canada and the UK.

Overall, the 20th Anniversary version of this song not only revisits one of Craymo’s most notable and award winning releases, but also reimagines it with several innovative flavors to make it a standout of its calibre. We highly encourage you to take a listen to the original version of the song first, then this new version – that way you can hear just how much Craymo has evolved with his ability as an artist both conceptually and musically. You will not be disappointed in the least. Craymo always delivers the goods and this time is no different, and if anything, he had successfully stepped up his game even more.

Both versions of “One Love, One World” are available on Spotify, Apple Music, ITunes and several other digital music streaming platforms. Be sure to also connect with Craymo with his official links below.


•Website: https://www.craymo.com
•YouTube: https://www.YouTube.com/Craymo
•Twitter: https://www.Twitter.com/Craymo
•Facebook: https://www.Facebook.com/Craymo.music
•Instagram: https://www.Instagram.com/Craymomusic

©️ Artist Reach, LLC | ASCAP |All Rights Reserved