Exclusive Artist Review: Craymo – “Love Power” EP

Orlando-based award winning artist Craymo needs no introduction to our platform. He’s graced our reviews before and it’s no secret just how ridiculously talented this man is. And if there’s one thing we know, it’s that he always finds new effective ways to raise the bar with his career, even after already raising it several times before. He literally ages like fine wine. And with the recent release of his most recent anthemic EP ‘Love Power’, Craymo continues to prove that his artistic merit has no boundaries – and that he’s not going anywhere anytime soon.

Craymo is a self made man who writes, performs, and produces all of his own music and independently puts it out to the masses before him in a way that has garnered him an insatiable fan base that is very enthusiastic about his projects. He is the type of artist that will leave an everlasting impression on you, and this new EP parallels it completely. Anchor single “Give Me Your Love” won Best Dance Recording in the 2020 Indie Music Channel Awards in Los Angeles and is a standout of its kind that diligently demonstrates the power of Craymo‘s signature sound. This electronically infused single is crafty, ambient and really delves into multi layers that are completely multifaceted. Craymo‘s attention to detail on this track is untouchable and really showcases several angles of his songwriting techniques and production abilities. Utilizing several instruments in carefully crafted arrangements, Craymo‘s hypnotic vocals give this song a truly visceral listening experience and is jam packed with versatile vocal harmonies and melodies that match the clever wittiness of his lyrics. It’s no surprise at all that this track won an award.

Second single from this record is the track “Love You More”, an upbeat tune with an atmospheric Beatles-like feel that tackles more of a classic Rock and Pop approach. This is a side of Craymo we haven’t heard just yet and proves that his talents can be implemented in almost any genre. The lyrics are brilliant, simple and parallels vocal melodies that are highly effective in this approach. The glistening guitar progressions are a standout of their calibre and truly add a wholesomeness that is made apparent right from the beginning. It’s a side of Craymo that we definitely look forward to hearing much more often! A personal favorite on this record is definitely the song “Be Myself.” Another track that truly embraces the attentiveness to detail that we’ve heard throughout this record and is clearly a musical trademark of Craymo‘s distinctive style. This song’s arrangement is complex in all the right places and provides a swagger that truly enhances the overall listening experience. The tight-knit rhythms on this anthem are full of addictive flavors and will easily raise the roof in any club atmosphere. It’s the type of song you need to hear to believe. The production value has endless musicianship factors and will easily intrigue anyone with a studio background.

‘Love Power’ officially released in April of 2020 and won Best Indie EP on the Clouzine International Music Awards in the Fall of 2020. This record has amassed exceptional critical acclaim and continues to bring Craymo to new heights in the music market with promising direction and destination. The EP is available now on Spotify, Apple Music, iTunes and several other digital music streaming platforms. Pick this one up right now – you’ll thank us later!


Connect:

© Artist Reach, LLC | ASCAP | All Rights Reserved

Exclusive Artist Review: LAPP – “Selvacava” Album/LP

LAPP is one of those gems just waiting to be discovered for several crucial reasons. From musicianship factors to creativity complexes in his production value, LAPP is much more than just a musician; he is a visionary. He’s been part of the music realm for the past ten years and is completely multifaceted with his music ability. His upcoming album ‘Selvacava’ is a 16-track juggernaut that reaches new heights in the Indie spectrum and is comprised of story-telling songs that showcase his versatility in the most impactful way. It’s a record you need to hear to believe.

‘Selvacava‘ is an Alternative/Folk album about a little village in Central Italy called Selvacava. Full of big ballads and intimate tales, it touches on themes like adulthood, childhood, loss, dreams and nostalgia, and questions how memories may evolve into something different over time. LAPP plays a DIY style that is infused with Folk, Soul, Rock, Jazz and whatever sound that seems appropriate at the time to tell tales of the human condition. Once a purist of seventies singer-songwriter soul searching, he is now a stranger in a dark room writing, producing and making weird noises on a laptop, mixing it all together and seeing what happens. And that is what ultimately manifested into ‘Selvacava’.

This album has dreamlike sequences and several acting interludes that really add distinct elements to the Indie factor of this record. “Goodbye, Josephine” is a piano anthem that is nostalgic and atmospheric. LAPP‘s vocal ability throughout this record is captivatingly visceral and melodic with his high range and clever lyricism. This track in particular showcases his voice most effectively and really sets the tone for the rest of the record. “Correano” has a witty skit in the intro and coasts into another dreamlike sequence that gives off a soothing aura that really delves into the Indie component. Title track “Selvacava” has haunting and ominous string arrangements that lead into explosive melodies that blend several multi layers, including guitar swells and touches that hit an intricate climax – leaving the listener with a feeling of wholesomeness. Meanwhile, “La Giostra” has a deep Folk feel with glistening vocals that stand in the forefront reminiscent of a spotlight; which perfectly parallels LAPP‘s vocals on this song diligently, casting a spotlight on this track’s most visceral component.

This is an album you listen to uninterrupted from start to finish in its entirety. It’s more than just a listening experience, it’s an eclectic journey. LAPP grabs hold of the listener on every track of this record and arranged each song like chapters in a book. Like said before, it’s a record that you need to hear to believe, and you’ll be beyond glad that you did after listening to it in full. The album is slated to release this May and will be available on Spotify, SoundCloud, Apple Music, iTunes and several other digital music streaming platforms. We cant recommend LAPP highly enough.


Connect:

©️ Artist Reach, LLC | ASCAP | All Rights Reserved

Exclusive Artist Review: Echolily – “Under The Clocks (Stay)” Single

If you’re yearning for hypnotic vibes, dreamlike vocal melodies and brilliant musicianship factors, then Echolily will become your new spirit animal.

Hailing from the landscapes of Melbourne in Australia, musician/producer Echolily has been conjuring up a signature style that is ambient, versatile and artistically driven. The female rising artist’s new single “Under The Clocks (Stay)” is like an addictive drug without the downward spiral; you’ll never stay away and you’ll find yourself craving more of what Echolily is offering. It’s an atmospheric collection of measures that delves deeply into her artistic merit and truly showcases her songwriting structures and production techniques. Utilizing a hypnotically melodic EDM/electronic & Synth-Pop approach, Echolily‘s experimental techniques lay a very impressionable foundation to this song and really grabs your attention with her attentiveness to detail. The track has several multi layers but never outdoes itself in any way. It is calculated and carefully structured, putting together a series of measures that touch on balance and composure to guide us through the song’s duration.

The production value is right where it needs to be and doesn’t rely on shock factor or cliched studio theatrics to deliver a solid finished product. “Under The Clocks (Stay)” is masterfully executed and holds nothing back when it comes to making room for wholesomeness. It’s a song that you need to hear to believe and it’ll definitely entice you to dive deeper into Echolily‘s discography and career. The single is available now on Spotify, Apple Music, DistroKid and several other digital music streaming platforms. Echolily is bound to leave an impression on you and this track is direct evidence.


Connect/Listen:

© Artist Reach, LLC | ASCAP | All Rights Reserved